Signify, the company behind Philips Hue, has achieved a major milestone in sustainability by removing 99.9% of plastics from its product packaging. The redesigned packaging uses biobased materials, such as bamboo, which are eco-friendly, durable, and recyclable. This change is expected to reduce CO₂ emissions by 6,000 tons annually. The new packaging is also smaller, making transportation more efficient. Signify collaborated with suppliers to ensure sustainable packaging guidelines are met. The company’s CEO, Michael Kuhne, emphasized that innovation extends beyond products to packaging solutions, and this progress demonstrates the intersection of sustainability and innovation. Signify plans to continue reducing plastic use and incorporating biobased materials in future packaging innovations. This move showcases the company’s leadership in eco-friendly packaging and commitment to a circular economy, supporting global sustainability goals and industry standards. The company aims to eliminate trace plastic elements from packaging industry-wide, demonstrating its dedication to sustainability and environmental responsibility.
Signify reduces plastic usage in Philips Hue packaging by 99.9% through the adoption of biobased alternatives.
