The European Union’s Packaging and Packaging Waste Regulation (PPWR) is set to come into force, posing a new regulatory challenge for the organic sector. To support companies in adapting to this change, CONAI has established a working group with representatives from manufacturing companies, associations, and supply chain consortia. The first tool made available to companies is a webinar on “New Packaging Regulation: Practical Guidelines for Companies”. The PPWR aims to reduce packaging waste through prevention, recycling, and reuse principles. Organic companies, already committed to sustainability, must now adapt to new requirements that may impact packaging choices. Specific provisions for the fruit and vegetable sector include the need for compostable packaging, a ban on single-use plastic packaging, and requirements for reducing empty spaces and layers, and increasing recyclability and reusability. The regulation will have a significant impact on the organic sector, with companies needing to adapt their packaging and distribution strategies to comply. While this presents an opportunity for organic companies to consolidate their environmental commitment, it also raises concerns about the difficulties and costs of compliance.
Deciphering the New Packaging Rules: What Shifts for Organic Products?
